Article Writing - 4 Great Ways to Choose Your Article Topics

Choosing the right topic to write on is the most important thing in article writing. You must write on topics that are of interest to your target audience. They should answer their queries otherwise it is a waste of time and effort in writing articles. Since you are not writing for pleasure but to earn revenue, you must first find out what you must write on.

1. Understanding keywords: With the advent of powerful search engines, keywords have become important for article writers and article marketers. Keywords are words or phrases which are used by users to search content on the Internet. They may use variations of the keyword to find what they are really looking for. To give an example, if the user is searching for the recipe for chicken fried rice, he might search on 'fried rice recipe', 'chicken fried rice recipe' or 'recipe fried rice'.

2. Researching keywords: You must find out the exact keywords which are being used by your target audience. This task is simplified with various keyword tools available on the Internet. If you type in 'recipe', the tool will display all the keywords being used containing the word 'recipe'. You will then find out which keywords or phrases are used most often. Then you can use those in your articles.

3. Researching keyword competition: When you write an article using the most popular keyword, the competition is maximum because there will be other authors like you who would already have written articles on those keywords. This reduces the probability of your article getting picked up by the search engine. Therefore, a safer option is to select keywords which are popular but not highly competitive. You can conveniently ignore the top 50 or to 100 keywords and select the ones after that. However, this is only a suggestion. The choice will depend on the subject you are writing on and the absolute value of the keyword popularity.

4. Research customer queries: Do some homework. Go to your customer query database and read through the latest queries, probably over the last couple of months. Look out for common phrases used by your customers across different queries. Chances are high that they are using the same words and phrases in the search engines. These will form your keywords. In fact, extracting data in this manner will ensure that you get high targeted keywords. You can also compare this set with the results of the keyword tool to get more accurate keywords.

The time and effort spent in researching keywords is an investment which will give you rich dividends.